WEB BANNERS SIZE
The top 3 banner sizes comprise 78% of all served ad impressions:
1. Medium Rectangle: 300×250
2. Leaderboard: 728×90
3. Wide Skyscraper: 160×600
Most Frequent Sizes
1. Medium Rectangle: 300×250
2. Leaderboard: 728×90
3. Wide Skyscraper: 160×600
Most Frequent Sizes
Standard
Web Banners
|
||||
Sno
|
Size
|
Style
|
Gif Weight
|
Flash
Weight
|
1
|
468 x 60
|
Full
Banner
|
20 KB
|
30 KB
|
2
|
728 x 90
|
Leaderboard
|
25 KB
|
35 KB
|
3
|
336 x 280
|
Square
|
25 KB
|
35 KB
|
4
|
300 x 250
|
Square
|
25 KB
|
35 KB
|
5
|
250 x 250
|
Square
|
25 KB
|
35 KB
|
6
|
160 x 600
|
Skyscraper
|
20 KB
|
30 KB
|
7
|
120 x 600
|
Skyscraper
|
20 KB
|
30 KB
|
8
|
120 x 240
|
Small
Skyscraper
|
20 KB
|
30 KB
|
9
|
240 x 400
|
Fat
Skyscraper
|
25 KB
|
35 KB
|
10
|
234 x 60
|
Half
Banner
|
15 KB
|
20 KB
|
11
|
180 x 150
|
Rectangle
|
15 KB
|
20 KB
|
12
|
125 x 125
|
Square
Button
|
15 KB
|
20 KB
|
13
|
120 x 90
|
Button
|
10 KB
|
20 KB
|
14
|
120 x 60
|
Button
|
10 KB
|
20 KB
|
15
|
88 x 31
|
Button
|
10 KB
|
10 KB
|
Common,
But Not Standard Banner Sizes
|
||||
Sno
|
Size
|
Style
|
Gif Weight
|
Flash
Weight
|
1
|
120 x 30
|
Button
|
10 KB
|
10 KB
|
2
|
230 x 33
|
Small Banner
|
15 KB
|
15 KB
|
3
|
728 x 210
|
Large Leaderboard
|
30 KB
|
40 KB
|
4
|
720 x 300
|
Large Leaderboard
|
25 KB
|
35 KB
|
5
|
500 x 350
|
Pop-up
|
30 KB
|
40 KB
|
6
|
550 x 480
|
Pop-up
|
30 KB
|
40 KB
|
7
|
300 x 600
|
Half Page Banner
|
35 KB
|
45 KB
|
8
|
94 x 15
|
Blog Button
|
10 KB
|
10 KB
|
All measurements are in pixels.
Check with the website where you plan to place the banner ad for their specifications; their specfications may be different. Designers Toolbox is not responsible for errors.